Sponsored by:
The idea:
Mobile Funds Transfer
Transferring a small percentage of airtime money loaded on the users' Mobile Money account. Since most mobile users are prepaid customers, they can subscribe to a free service which allows a percentage of their airtime top up to be automatically deducted, and directly transferred to their MM accounts.
Submitted by:
Pictures:
No attachments
Attachments:
No attachments
Questions:
- Please describe your idea in further detail. What is the customer need it addresses? What is the benefit it will deliver to the poor?
- The poor unbanked customers then can save little by little, and therefore problems which tag a long lack of saving avenues are solved, such as long distances from the banking institutions, illiteracy and loss of money to 'rats'.
- Though at this stage we are more focused on finding ideas that are novel and appropriate for the end-consumer, any idea we test will need to be sustainable. How would this idea appeal to our commercial partners?
- MTN earns from Mobile Money transfer charges.
Comments
No comments yet.